High quality college admission consulting help by Jose Flores Manhattanville? Consulting Engagements: Union University: Originated and implemented a training course to empower admissions counselors in their delegated territories, generating greater opportunities for enrollment. Developed a personalized communication strategy for prospective students and parents. Pine Manor College: Recruited by the Board of Trustees to support recruitment as well as develop an enrollment plan for both domestic and international students; efforts led to an increase in enrollment by 300 students. Redeemer University: Appointed by a Canadian Christian School to enhance marketing through automation while utilizing their existing CRM. Find extra information at Jose Flores.
Enrollment managers are also talking about International students. Unfortunately for Enrollment managers, the international student markets were affected by COVID-19 restrictions and current geopolitical issues. China was the country that sent the most international students to the United States. The U.S. government only issued 50% of Visas to Chinese students this year. According to Opendoor, the percentage of Chinese students attending U.S. Colleges and Universities has declined by 14.8% from 2019 to 2021. Many Colleges and Universities were dependent on Chinese students’ enrollment. I’ve spoken to universities that, during the same period, had over 90% of mainland Chinese students attending specific programs. Today, the international student market has shifted to opportunities in India, South Korea, and Saudi Arabia. Again, this is a sign that financial investment needs to be in place to work and recruit a new crop of students from different countries.
Manhattanville’s Jose Flores talking about student systems: Technology has helped me create attainable workflows for staff, market to students strategically, predict enrollment, and create a better experience for students and parents. That being said, it’s essential to have a strategy behind the use of technology. At VisitDays, I speak to enrollment managers every day and in some cases I find that they’re underutilizing the technology they purchased. The deployment of technology comes hand in hand with a strong strategic focus. Technology is essential to predict students at risk. ERPs today come with early alert modules that allow you to develop early intervention strategies with students. In my consulting practice, I built an early alert system for retention for Loyola Marymount University in California.
Many traditional colleges are missing key components for non-traditional students and are not fulfilling specific market demands. Recently, I analyzed IPEDs enrollment data for full-time undergraduate students enrolled in the state of New York. This data analysis suggested that there were 764,826 students enrolled in the colleges and universities in New York for fall 2018. The for-profit institutions owned a 5% market share that represented 37,949 students. That meant that these are 37,949 students that chose a non-traditional education path that more aligned to their current academic and career needs instead of choosing a traditional college or university. I dug deeper into this idea and selected two schools (1 for-profit and 1 not-for-profit) that were in the same geographical location, only a few miles apart, in New York State. I chose a major that was being offered in both schools – business. The results were astonishing. If the traditional institution offered business programs in the same way the non-traditional institution did and it was able to attract the students to attend the institution with a smarter strategy, then it would essentially double its total enrollment nearly overnight. There is room to develop academic programming that is useful and attainable to a non-traditional population.
Jose Flores Manhattanville talking about college financial aid: Fortunately for international students, there are schools that make it a priority to give financial aid to students from outside of the country. Much of that funding is usually merit aid, which typically means students qualify on the basis of their academic achievements. Nearly 375 ranked U.S. colleges offered financial aid to at least 50 undergraduates from outside the U.S. during the 2013-2014 school year, with the average award totaling $18,790, according to data reported to U.S. News in an annual survey.
In charting my rise from an early Admissions Counselor to my current role as Chief Operating Officer with a higher education technology and enrollment consulting company my experience is substantive and multifaceted. Throughout my career, I have accumulated knowledge and expertise in admissions, financial aid, student registration, retention, marketing, and the technologies that support these areas. As a former Vice President of Enrollment and as a Consultant I’ve managed and built small to large teams. Find more details on Jose Flores Manhattanville.